Experience Aberdeen Asset Management Cowes Week with Musto
It’s the oldest, largest, and most spectacular sailing regatta in the world. Over 8,000 sailors compete every day in more than 800 boats, with a crowd of over 100,000 people. We’re talking about Cowes Week 2016: 8 glorious days of sailing on the Isle of Wight, from August 6 – 13.
Musto are excited to be the official clothing supplier for the event, providing our technical performance gear to the official representatives. But our involvement goes beyond that; we’ve got an exciting line-up of activities throughout the regatta.
Our Official Clothing Collection & Competition
First up is our new Cowes Week clothing collection , a meticulously designed mix of technical and lifestyle products. From several high quality cotton t-shirts and polos to a breathable waterproof jacket and gilet, the collection will take you right from the water into town. All items in the collection prominently feature the official Cowes Week logo.
In line with our commitment to support the next generation of sailors, we held a Pimp My Ride competition for under-25 sailing teams. After a tough selection process, Yeti Sailing Team were crowed as our Pimp My Ride champions. The team will receive branded Musto kit for the whole crew, a GoPro® camera, and a training session with Olympian and Volvo Ocean Race sailor Annie Lush. We’ll be featuring photo and video updates from the winners on our social channels throughout Cowes Week. To show even more support, we’re also sponsoring the general trophy for the best under-25 crew member.
Musto events throughout Cowes Week
It’s not just young sailors we want to encourage; we want to see more women in professional sailing too. We’re proud sponsors of The Magenta Project , an organisation of incredible female sailors who are dedicated to this cause. You’ll have your very own chance to race against this formidable team on Tuesday 9th – Ladies Day. Yacht Haven on the Main Stage will play host to the “Get Your Musto Kit On” competition at 16:00, where visitors will be pitted against the professional sailors to adorn full Musto sailing regalia as quickly as possible.
Visitors to our Musto Cowes store can grab exclusive kit, with a free Musto Cowes Week logo applied to any t-shirt purchased during the event. Our main store in town isn’t the only place you’ll be able to stock up on Musto kit. We’ll also have a pop up store in Yacht Haven, where you’ll discover free gourmet Minghella Ice Cream and chances to win Musto prizes. Our technical sailing apparel and the entire Musto Cowes Week Collection will be available for purchase. We’ll also be offering free repairs and kit care advice by a Musto technician.
Lastly, Musto is taking over the popular Pier View bar from 7pm onwards on Wednesday, August 10 – the Cowes Week Youth Day. We’re taking inspiration from the Caribbean island of Antigua, so expect tropical food and drinks, as well as musical stylings by Asher Otto & Itchy Feet, an Antiguan band. Visitors will also be in with a chance of winning a once in a lifetime luxury sailing trip around the tropical paradise, including all-inclusive stay for 2 people at the Nonsuch Bay Resort. Our competition ends on 31/12/2016, so enter online today to be in with a chance.