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In the Press: Preppy lifestyle range is loved by sailors and followers of fashion

Western Morning News wrote the following article about MUSTO’s preppy, marine-inspired lifestyle collection:

‘With regattas coming up across the Westcountry’s seaside towns, nautical fashion takes on a whole new meaning.  If you’re going to salute the look, on-trend for this season but with the staying power of classic fashion, you may as well invest in a performance brand favoured by sailors themselves.

Exposed to the elements, they know it’s essential to stay comfortable while you’re looking good.

Our featured brand this month is MUSTO.  A classic choice for sailors, MUSTO makes technical sailing kit, but also boasts a tidy, preppy lifestyle range.

Originally founded in 1965 by Olympic silver medallist Keith Musto, the company keeps practicality at its core –the ‘Woman’ team particularly love their handsome windbreakers.

MUSTO puts money back into its sport as well, and supports a wide range of sailing projects, from grass-roots concerns to big offshore adventures such as the Vendee Globe and Volvo Ocean Race.

Recently MUSTO has been expanding its lifestyle clothing.  Their shirts, jumpers, skirts and dresses are inspired by their sport, with lots of design quotes such as Breton stripes and nautical crests.

Colours are clean and crisp, especially white, red and navy blue; summery tones include aqua and pink.  A pair of wide legged linen trousers can be teamed with a polo shirt and a light gilet for a sporty casual look.

For the men, MUSTO has faded washed out striped shirts, perfect with that summer wardrobe staple – cargo shorts.

Our WMN shop sleuth was impressed by the trim tailoring on the clothes.  “All our designs stem from a strong technical understanding and authentic marine-inspired design,” said Mostyn Thomas, the brand’s marketing director.  “This means that MUSTO clothing is top quality and a charming nautical trend flows through the entire lifestyle range.”

In Cornwall, MUSTO has branches in Padstow, Falmouth, and St Ives; and in Devon, in Dartmouth, Exeter and Salcombe.’

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